Women Fashion

This German-born ‘Tamil ponnu’ builds style for Indian women

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Jacqueline Kapur dons many hats – entrepreneur, fashion designer, equestrian sportsperson, restaurateur, and mom. One of the various very few girls solo-marketers inside the USA, but is not Jacqueline’s simplest claim to fame. Her dating with India itself is special.Indian women Born and brought up in Germany, Jacqueline moved to Puducherry in 1989 with her then-boyfriend Dilip Kapur, who founded the lifestyle brand Hidesign. She had also studied Japanese at the University of Bochum and the Japanese Language Institute in Tokyo, Japan. After getting married to Dilip, Jacqueline began Hidesign’s garment division and oversaw and designed jackets. She is now famous as the founder of Ayesha Accessories, a present-day fashion logo for young girls. In 1999, Jacqueline opened Casablanca, one of India’s first multi logo department stores. In 2000, she opened ‘Titanic,’ a garment outlet in Puducherry that houses European patterns at affordable expenses.

Having made Puducherry her home, Jacqueline calls herself a ‘Tamil point.’ She lives with 5 dogs, 15 cats, and 26 horses on the Red Earth Riding School, which she hooked up in 2000 with some friends.
In her fifties, Jacqueline runs a BnB visitor residence, ‘The Black Box’ made of recycled transport bins, and opened a 50-seater informal dining bistro in Puducherry known as ‘PY Love (in image) Café.’ She has, for my part, designed the usage of recycled furniture and mirrors.
In the final decade, Ayesha has extended to dozens of retailers across the tier one towns of u. S… Being a ‘female entrepreneur’ has now not discouraged Jacqueline. She says, “I am often perceived as an intruder; however, I even have usually felt welcomed. But I think ladies are but to take over main roles in Indian personnel.”

Watch the video for extra insights from Jacqueline:

After her divorce in 2016, Jacqueline tells YourStory, there was a drop in enterprise for a quick period. But now Ayesha is again in its first-rate mode and obtained an invite to expand its operations within the Middle East. To make bigger further, Ayesha is in talks with outside investors for funding. Jacqueline’s son Milan, 27, works overseas. Jacqueline’s daughter Ayesha, who played the protagonist Michelle McNally (Rani Mukherjee’s early life) in the Bollywood film Black in 2000, is an accomplice in the firm named after her. The 24-year-vintage is now a student at Columbia University.


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